Jorge Moreno Arozqueta

Jorge Moreno Arozqueta has played roles in different fields of design as an entrepreneur, a design consultant, a director in a university, and an executive at a corporation. Being always open to learn from any situation allows him to deliver value in new and exciting ways. Jorge is passionate about transformation and growth.

At Whirlpool Corp., the number one major appliance manufacturer, Jorge Moreno Arozqueta is responsible for delivering global design for kitchen and laundry products by setting strategies and applying upcoming trends. Through a human centered design process and a global collaboration, Jorge plays a key role in the business's success by delivering new and compelling design solutions for the different needs of their brands and consumers.

Jorge is a leader focused on people. His teams have always been marked with high levels of engagement and commitment while delivering strong and consistent projects in all the regions for brands like Whirlpool, KitchenAid, Maytag, Brastemp, Bauknecht, Jenn-Air, and the other major brand names in nearly every country throughout the world.